A client needed call-to-action marketing assets at the first social media touchpoint to drive traffic to their insightful offerings. I created informative, eye-catching social assets reflective of the brand aesthetic, restyling existing chart data into digestible infographics and carousels.

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The redesigned assets drove a 20% increase in webinar participation during typically low-traffic summer months, a 30% uptick in site views, and a 10% increase in CTA clicks.