With 5 years of experience designing and coordinating trade show exhibits, I oversaw all strategic planning and execution for annual exhibit booths for clients including Tuxton Home, Lynns Concepts, and AXA International — serving as booth coordinator, vendor liaison, visual merchandiser and graphic designer, among other on-site roles.

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Each exhibit required roughly a year of planning across multiple roles, from sample prep to on-site sales and event photography. The resulting booths generated 80% of annual sales leads and 30% of annual sales. This exhibit was recognized as a top booth display at the 2018 International Home and Housewares Show (IHHS).

Application:

• Adobe Photoshop (image retouching)

• Adobe Illustrator (layout design)

• DSLR Camera

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Skillset:

• Exhibit and campaign leadership

• Concept and layout design

• Vendor and shipping coordination

• Product and sample procurement

• Project budgeting

• Graphics and print production

• Visual merchandising

• Copywriting

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